It’s no secret anymore — User attention is getting shorter and flakier. What used to be a 20 minute video has become a 6 second Tik Tok. Content is getting shorter and snappier and there is so much more content out there to fight for our time. Making the choice of where to spend our time is getting increasingly challenging, and more often than not — we choose the path of least resistance.
We all know it — there are more types of gadgets in our house nowadays than there are family members sometimes. And with that, a screen on everything — phone, laptop, tv, tablet, and even watch.
But what happens when we want a seamless well-connected experience on everything we work with? The same app or website, at the same point, showing us the same information on an almost-same screen across 5 or 6 different screen sizes? Well, that requires consistency in design — and therein comes in Responsive Web Design.
Now, most of us here don’t need to be told…
In the tech world, it seems that everyone has their place. Designers design, the developers develop, the researchers research, marketers market, and product managers… product manage. But when you look closer inside, one realises that there is a lot of knowledge transfer and cross-functional skills required to make a good contributor to a fast-moving team.
A lot of us seem to think that e-commerce has had its day. That Amazon has come and eaten every small fish, and now there is no scope for anyone else to get into the game. But that’s not true! Today it’s easier than ever to start your own store, and if you look around you see hundreds of people are opening their own niche stores and drop-shipping successfully!
So here’s how to get a piece of the pie — and design your own ecommerce platform from scratch:
In the digital age, more so now than ever — having a web presence is of utmost importance. COVID-19 has taught us the ease of doing business from the comfort of one’s home, with just a laptop in hand — and this is likely to continue as a trend going forward. Those of us that are not yet accustomed to the digital world might wonder — is it too late to join in? How do I start?
Well, this article is for you. You can start building a website in 5 easy steps, and here is how.
First, think about…
Chances are you’re here to get a glimpse into peoples inner lives. Beyond the two-dimensional backlit screen you see their words plastered on two, we are three (maybe four) dimensional people who have thoughts, feelings and behaviors completely outside the act of tap-tap-tapping on a keyboard.
I was born in Delhi, India and then I moved to Mumbai. As a child with no siblings and no first cousins, I spent a lot of time alone in my childhood — which led me to books.
I was always the shortest person around. And that made me work hard.
In school, I…
By now, everyone and their web designer know the importance of accessible design — the aesthetic, the legal, the business and the user benefits of it and why we need every website to be compliant today. But what remains to be known by people is how exactly to go about creating a website that is accessible, easy to use, and appreciated by the masses.
Enter, this article. Here are 7 easy steps to make sure your website is accessibility compliant.
Before you start, test the accessibility of your current website. This would give you a good sense of where you…
Inclusivity is everywhere, and it is of utmost importance today. With every person wanting to feel included and appreciated, digital users want to feel welcome and appreciated as well.
Accessibility is a measurement of a user’s ability to use products/services, the extent to and ease with which they can meet their goals. A common misconception is that accessibility requires a focus on users that have some kind of disability — but that isn’t the case. Accessibility design is design that is inclusive to everyone. …
“Many organisations are waking up to the fact that embracing accessibility leads to multiple benefits — reducing legal risks, strengthening brand presence, improving customer experience and colleague productivity.”
- Paul Smyth, Head of Digital Accessibility, Barclays
When we think about accessibility in the digital world, the thing that comes to mind is a social-service-esque act that helps people. While it is true, and that it is indeed helpful for people when websites are accessible and easy to use, there is another side of the coin that is also true — accessible websites are good actually for business!
It is oftentimes…
“You can buy your hair if it won’t grow
You can fix your nose if he says so
You can buy all the make-up that MAC can make
But if you can’t look inside you
Find out who am I to
Be in the position to make me feel so
— Unpretty, TLC
Think back to the number of times you’ve been told that looks aren’t everything. You’ve definitely heard it, likely from your parents, media counter-narrative or well-meaning friends. Maybe it was your family (being nice) about your less-than-cream skin.
But, the way this needs to be…
UX designer, Psychologist, Reader & Writer. I love to explore ideas in the intersection of design, business and the human experience.